Official annual estimates for the whole country, mapped to the closest published occupation.
United Kingdom · gross annual earnings estimate
25th percentile
£43,049
Median
£57,625
75th percentile
£79,598
This ASHE benchmark covers full-time employee jobs, not self-employed income or part-time jobs. ASHE gross earnings include basic pay, overtime, incentive pay such as bonuses and commissions, shift premiums, and other cash pay. They are before deductions, exclude payments in kind, and are not take-home pay or the whole benefits package. Compare the benchmark with an offer on the same working-hours and annual-pay basis.
This is a country-level occupation benchmark, not a local offer estimate. Pay can differ by location, employer, duties, and working pattern.
National median with 25th–75th percentile band, 2011–2025.
Source: ONS, 2025-04-30. Mapped to Sales accounts and business development managers; the occupation is broader than the page role. Figures are estimates, not advertised salaries.
Quick interpretation
This national benchmark is a useful starting point for a Business Development Manager because the mapped occupation covers sales accounts and business development management. Compare the job itself before comparing pay: a manager may combine market analysis, client negotiation, relationship building, sales planning and reporting, but no single duty is universal.
Benchmark fit
Why this benchmark applies to Business Development
The benchmark uses the broader occupation Sales accounts and business development managers. That makes it relevant to Business Development Manager roles with commercial account and growth responsibilities, but it is an occupational comparison, not a claim that every similarly named sales or commercial role is the same job.
Overlapping responsibilities
Business Development Managers may negotiate services and prices with new and existing clients, which sits naturally within a sales accounts and business development management benchmark.
The role may identify sales and marketing opportunities and forecast sales targets, linking it to the commercial scope of the mapped occupation.
What the occupation combines
The benchmark combines sales-account and business-development management work, so it captures a broader set of employee jobs than one employer's Business Development Manager post.
Treat the figures as a comparison point for a Business Development Manager, not a salary assigned to every adjacent title. The national profile supports this role only and does not establish equivalence with other titles or differently senior roles.
Role scope
What Business Development work usually includes
A Business Development Manager may find and develop commercial opportunities, work with customers and clients, and help plan how sales targets will be met.
Responsibilities
Analyse companies and market trends to spot new investment opportunities. · Attend events and conferences to build business contacts. · Negotiate services and prices with new and existing clients. · Develop customer relationships and identify opportunities for sales and marketing campaigns. · Forecast sales targets and help plan how the organisation will meet them. · Write reports and give presentations to customers and senior management.
Typical outputs
Market and company analysis that identifies possible investment opportunities. · Reports and presentations for customers and senior management. · Sales-target forecasts and plans to help meet them.
Business Development Manager
This guide describes possible Business Development Manager duties. It does not treat adjacent titles as equivalent solely because their names or some duties overlap.
Read the range
Three points, one pay distribution
Use the benchmark alongside the actual remit. A Business Development Manager post may involve analysing markets for investment opportunities, networking to create contacts, negotiating with clients, preparing reports and presentations, or planning how to meet sales targets. Compare which of those responsibilities the offer includes; they describe scope, not separate salary bands.
25th percentile
One quarter of employees earn below this figure.
Median
Half of employees earn below this figure and half above it; it is not the arithmetic midpoint of the displayed range.
75th percentile
One quarter of employees earn above this figure.
Location
Regional salary benchmarks
Supplementary regional medians are available for several UK regions, including London, Scotland, Wales and English regions.
Regional 25th percentile, median, and 75th percentile salary estimates
Region
25th percentile
Median
75th percentile
East
Not published
£54,035
Not published
East Midlands
Not published
£50,746
Not published
London
Not published
£66,711
Not published
North East
Not published
£58,493
Not published
North West
Not published
£54,956
Not published
Scotland
Not published
£56,564
Not published
South East
Not published
£61,644
Not published
South West
Not published
£57,136
Not published
Wales
Not published
£53,007
Not published
West Midlands
Not published
£56,047
Not published
Yorkshire and The Humber
Not published
£49,488
Not published
Use the national benchmark as a country-level comparison rather than a local offer estimate. Pay can differ by location, employer, duties and working pattern.
Beyond salary
Salary versus total compensation
Compare the offer's annual cash pay on the same working-hours basis as the benchmark. Separate fixed pay from any conditional commission, bonus, overtime or shift payment, then assess pension, health cover, leave and equity on their own written terms rather than folding them into salary.
Fixed pay
Ask for the annual basic-pay amount and the contracted hours it covers, so you can make a like-for-like comparison.
Commission and bonus
If offered, check the rules: what triggers payment, whether there is a cap, when it is paid and whether payment is discretionary. Incentive pay can be part of gross earnings, but it is not the same as fixed pay.
Overtime and shift payments
Check whether the quoted salary assumes overtime or shift premiums. These are cash-pay components to keep separate from the contracted basic amount.
Benefits
If pension contributions, health cover, leave or equity are offered, ask for the eligibility, employer contribution or award terms, vesting where relevant, and any conditions. Benefits are not cash earnings or take-home pay.
Offer review
How to evaluate your Business Development offer
Confirm the annual basic salary and contracted weekly hours.A comparison only works when the offer and benchmark use the same working-hours and annual-pay basis.
Ask whether commission or bonus is contractual, discretionary, capped, and tied to individual, team or company results.Incentive payments are part of gross earnings when paid, so they should be identified separately from guaranteed basic pay.
Check whether overtime, shift premiums or other cash payments are expected in the quoted package.These payments can be included in gross earnings and can change how a headline offer compares with fixed salary.
Write down the actual remit: market analysis, client negotiation, relationship work, reporting, sales planning and any team training.Business Development Manager duties can vary, and the broader occupational benchmark does not make every similarly titled job equivalent.
Questions
Business Development salary FAQs
Source
About this salary benchmark
Source: ONS, 2025-04-30. The figures cover Sales accounts and business development managers (3556) and full time employee jobs. Updated 11 October 2026. This broad occupation benchmark may not match every Business Development vacancy.
Put the benchmark to work
Build your Business Development CV for the roles you want.
Use the salary range as context. Tailor your CV around the experience that supports your target level.